While consulting at the Garrigan Lyman Group in Seattle, I had the pleasure of working with their team of ultra-talented UXAs in the efforts behind restructuring both the purchase flow and customer facing backend of the T-Mobile website. As part of a large team of designers, developers, strategists & architects, we completely redesigned a massive portion of their online presence into the responsive site you see today.
We spent several weeks researching, sketching, brainstorming and testing new flows and user experiences for the site. Through a user informed approach, we ended up flipping the entire customer experience on it’s head. Taking it from a “choose your plan first” approach to a “choose your phone first” approach. Needless to say the recycle bin got quite a workout through this part of the process but in the end we were all very proud of the work we were a part of, what it took to get there and the final result you see today.